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RSS for dummies
Although RSS (Really Simple Syndication) is really simple and useful, websites are struggling to explain what it is, and more importantly, how people can benefit from it.
Getting started with RSS is a step by step process filled with obstacles and from a user perspective - not very user friendly. First of all, the average user has never heard of RSS and a “What is RSS?” blurb packed with techie terms such as atom, aggregator, RSS, XML, feed and feed reader can easily scare people off.On top of that, most RSS explanations only describe what RSS is, but forgets to explain the real benefits with RSS from a user perspective. What will it do for the user? Why is it better than email? What is the difference from the traditional way of using the internet? If you can answer these questions with as few techie terms as possible, then you might be able to get these people to subscribe to your feed.
Our friends at Common Craft have produced this excellent video which explains RSS in plain English. Thank you!
