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Beta minus the brand
Courtesy of UX Magazine, comes a link to the very of-the-moment Museum of Modern Betas. The site lists the ‘50 most anticipated applications in the webosphere, as measured by the number of bookmarks at del.icio.us’.
It’s a nice, very simple idea. But what is most striking about it, looking down the list, is just how awful the naming of many soi-dissant web2.0 projects are.
Remind me, when exactly did we decide that branding wasn’t that important?
It is said that imitation is flattery, but I’m not sure quite how flattered Flickr would be by its many vowel-shy imitators out there.
